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Statistics Configuration in the Wizard

The Statistics section of the Complianz wizard helps you decide how to handle analytics and tracking tools on your site. Complianz will then add the correct snippets and handle consent automatically, so you don’t have to configure everything manually.

This guide walks you through each option, explains what it does, and shows how Complianz will configure your website based on your choices.

Step 1: Choose your statistics tool

When you reach the Statistics section in the wizard, you’ll first be asked:

Do you compile statistics of this website?

Here are the possible answers and what they mean:

Select the option that matches your setup:

✅ Yes, and Google Tag Manager fires this script

If you manage your tracking scripts through Google Tag Manager (GTM), select this option. Complianz will add your GTM container script automatically and handle consent signals for you.

Follow-up checkboxes:

If you prefer a simpler overview, it’s also possible to load GTM only after consent. You can learn more about that setup in How to set Google Tag Manager after Consent (and is it needed?).

✅ Yes, and Matomo Tag Manager fires this script

If you use Matomo Tag Manager (MTM), choose this option. Complianz will add your MTM script automatically and handle consent.

  • Make sure your tags inside Matomo Tag Manager wait for consent before they fire. For example, run statistics or marketing tags only after the visitor has given permission.

Read more on Integrating Matomo Tag Manager.

✅ Yes, with Google Analytics

If you use Google Analytics (GA4 or UA) directly, select this option. Complianz will add your GA snippet and handle regional consent automatically.

Follow-up checkboxes:

  • I have accepted the Google data processing amendment

  • Google is not allowed to use this data for other Google services

  • IP addresses are anonymized or let Complianz do this for me
    (GA4 always anonymizes IPs by default.)

This setup also works great with Google Site Kit. If you use Site Kit to connect your Google services, Complianz will integrate seamlessly with it. Everything, including Google Consent Mode, will work together smoothly without any extra setup.

Learn more in our Site Kit + Consent Mode guide or check out Configure Google Analytics 4 for GDPR

✅ Yes, with Matomo

If you use Matomo Analytics, select this option. Complianz will add your Matomo snippet and handle consent automatically.

  • You can choose whether to run Matomo with or without cookies.

Follow-up dropdown:

  • Do you want to use cookieless tracking with Matomo?

    • Select Yes if you want Matomo to run without cookies.

    • Select No if you want Matomo to set cookies only after consent.

✅ Yes, with Clicky

If you use Clicky Analytics, Complianz will add the Clicky snippet and block it until consent is given.

  • ⚠️ Warning: Clicky collects user IDs by default. It cannot be anonymized, so you must always request consent.

Learn how to Configure Clicky for GDPR

✅ Yes, with Yandex

If you use Yandex.Metrica, Complianz will add the Yandex snippet and manage consent automatically.

✅ Yes, with Clarity

If you use Microsoft Clarity, Complianz will add the Clarity snippet and ensure it only loads after consent is given.

✅ Yes, but not with any of the above services

Choose this if you use a different analytics tool not listed. You’ll need to add your snippet manually and assign the correct consent attributes so Complianz can block or release it properly.

				
					<!-- Functional (runs without consent) -->
<script type="text/javascript" data-category="functional">
// your script
</script>

<!-- Statistics (requires consent) -->
<script type="text/plain" data-category="statistics">
// your script
</script>

<!-- Marketing (requires consent) -->
<script type="text/plain" data-category="marketing">
// your script
</script>

✅ No

Choose this if you don’t use any statistics tools. Complianz won’t add or manage any analytics snippet.

Step 2: Save and continue

  • Click Save to keep your progress, or

  • Click Save and Continue to move to the next wizard step.

You can return and change your answers anytime.

Tips

  • Avoid duplicates: If Complianz adds a tool, remove all other implementations of that code from your theme or plugins.

  • Clear your cache/CDN: After changing settings, clear cache so the new setup loads properly.

  • Tag Managers: Always map your consent categories to triggers in GTM or MTM.

    • Complianz sends consent signals to the container. However, you must configure tags to fire only when those signals are received.

  • Check region rules: Some regions (like the EU) require stricter blocking than others. Complianz adjusts automatically based on your settings.

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